October 2025

Decoding Digital India: How Generations Click, Scroll and Shop

Decoding Digital India: How Each Generation Clicks, Scrolls, and Shops Differently

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October 30 |  By Shaweta Berry | Founder and CEO, Mahanadaya Universal Consultancy Private Limited From touchscreen tots to silver surfers, every generation tells a digital story. Introduction to Decoding Digital India: A Billion Screens, A Billion Behaviours India’s digital landscape is diverse, layered, and fast-moving. The country has 806 million internet users. It also has over 1.12 billion mobile

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blog 1- Recent Trends in Digital Marketing

8 Emerging AI Marketing Trends Transforming India’s Digital Economy in 2025

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October 23, 2025 | By Shaweta Berry, Founder & CEO, Mahanadaya Universal Consultancy Private Limited  Introduction India’s marketing ecosystem is evolving rapidly. Artificial intelligence, data analytics, immersive technologies, and changing consumer behaviours are driving this transformation. As a result, brands are moving beyond one-way communication and creating personalised customer journeys. India also presents a unique growth opportunity.

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